AdorbGoogle Premier Partner
AdBlog

AdBlog

Current, practical articles on Google and Meta ads, SEO, AI and digital marketing; for small businesses, in plain language.

AllGoogle AdsMeta AdsSEO & GEOWeb & SoftwareArtificial IntelligenceDigital Marketing
Digital Marketing

November–December Sales Season: How Ads, Social Media and Email Work Together

Managed separately, channels repeat each other's work. A simple weekly flow that links them like a chain, from before the season to after it ends.

September 29, 20266 min read
Digital Marketing

6 Questions to Ask When Planning Your 2027 Digital Marketing Budget

Don't build next year's budget by dividing this year's figure by twelve. Six questions, from measurement to seasonality and price flexibility, to make your plan sturdier.

September 29, 20266 min read
Artificial Intelligence

Which AI Tools Are Your Employees Using? Simple Rules for Small Businesses

Your team is most likely using AI tools already. Instead of banning them, a one-page note on what is allowed and what is not protects both you and your customers.

September 29, 20265 min read
Artificial Intelligence

Writing Year-End Campaign Copy with AI: 5 Rules for Staying True to Your Brand

AI can give you fast drafts for November sales and New Year campaigns. But keeping the copy in your brand's voice, and the prices and dates correct, stays in your hands.

September 29, 20265 min read
Web & Software

Adding a WhatsApp Button to Your Site: When It Works and How to Set It Up Properly

How a WhatsApp link works, where to place the button, ready-made first messages, out-of-hours expectations and data protection basics.

September 29, 20266 min read
Web & Software

Keep Your Site Up on Busy Sale Days: A Pre-November Speed and Infrastructure Check

The November sales period multiplies your visitors. From hosting capacity and payment tests to caching and backups, here is what to check before the campaign.

September 29, 20266 min read
SEO & GEO

A Year-End SEO Check Before 2027: 7 Items for Your Website

A half-hour check before the year ends can cover your site's indexing, speed, content, business profile and AI search readiness. Here is exactly where to click and what to look for.

September 29, 20266 min read
SEO & GEO

Google AI Mode in Turkey: How Should You Read Your Website Visitors Now?

AI Mode and AI Overviews have been rolling out in Turkey since February 2026. Here is what to check in Search Console and GA4, and how to prepare your content for summary boxes.

September 29, 20266 min read
Meta Ads

Meta Ad Visuals for November and New Year Campaigns: 5 Seasonal Ideas

Vertical video, showing the product in use, a clear offer, gift sets and last-day reminders for the November sales season and New Year, plus common visual mistakes.

September 29, 20266 min read
Meta Ads

Picking Interests on Meta Doesn't Work Like It Used To: How Should You Think About Targeting?

In 2026 Meta handed most of the setup to AI. Here are the four things a small business can still control, and a new way to think about targeting.

September 29, 20266 min read
Google Ads

Getting Google Ads Ready for the November Sales Season: A 6-Week Calendar

A simple week-by-week preparation calendar for the November sales season (Black Friday, 11.11) and the year-end holidays.

September 29, 20266 min read
Google Ads

Did Your Search Campaign Move to AI Max? 5 Settings to Check After the September Change

Google moved Search campaigns that used campaign-level broad match or automatically created assets to AI Max during September. No need to panic, but there are five places worth a look.

September 29, 20266 min read
Google Ads

Consent Mode v2: Is the Setting That's Blinding Your Google Ads Still On?

Google's cookie consent rule entered a new phase in 2026. Without the right setup you're missing many conversions. Here is the step-by-step fix for SMEs.

June 4, 20263 min read
Google Ads

Search Ads vs. Performance Max in 2026: A Clear Answer for SMBs

Choosing between two Google Ads campaign types just got easier. We break down which one fits your business, in plain language, in light of 2026's updates.

June 3, 20264 min read
Meta Ads

How to Use Your Ad Budget Smarter with Meta Advantage+ in 2026

Meta's AI-powered Advantage+ brings major changes in 2026. As a small business, when should you use it, when should you skip it, and how to protect your money?

June 2, 20264 min read
Google Ads

Stop Wasting Your Google Ads Budget in 2026: 7 Practical Checks

Part of your ad budget may be spent every day on the wrong people at the wrong times. Run these 7 checks and get far more results from the same budget.

June 1, 20264 min read
Meta Ads

7 Mistakes Beginners Make with Meta Ads (And How to Avoid Them)

Many owners waste their budget when first running Instagram and Facebook ads. We break down the 7 most common mistakes for 2026, and what to do instead.

May 31, 20264 min read
Google Ads

Audit Your Google Ads in 30 Minutes: 12 Critical Checkpoints

Running active campaigns but unsure where the budget goes? This checklist shows your account's real state in 30 minutes and fixes the 12 most overlooked items.

May 30, 20264 min read

Let's turn reading into action

If you'd like to put what you read into practice for your business, we're here for the next step.

Get in touch0 (850) 840 0 970